Mastodon designing futures where nothing will occur

vrijdag 7 juni 2013

Overproductie

Interessant om weer terug te lezen. Simon Reynolds in 1995 over het gevaar van muzikale overproductie. Gewoon een "voorspelling" die is uitgekomen (behalve die Ballardiaanse subsidie):

As a music journalist, I'm in the frontlines of what may be a crisis for the post-industrial West in the 21st Century: cultural overproduction. For it's not just music, it's the entire mediascape that (with the cable revolution, on-line, desk-top publishing etc) is afflicted by an excess of access. There's gonna be too many creators, not enough consumers.  I can imagine a future World Government doing something similar to what the European Community, faced by surplus 'food mountains', does when it subsidises farmers to leave their fields fallow, i.e.  pay people to be uncreative.
   
The punk ethos of anyone-can-do-it lives large in music, from lo-fi indie to home-made techno, and that's fine. But when you move from amateur music-making to putting out a record, you're staking a claim on people's time.  So my message to music-makers is: think hard before you put it on disc and out into the marketplace. And to music-lovers:: if you're lucky enough to get obsessed with something, go with flow, forget about the rest.  Music should be precious, not something you channel-surf through.


Geen opmerkingen:

Een reactie posten